I read the newest row on 11 November 2026.

Tool

The figures, side by side.

One username. Followers, average views, engagement, and the audience mix, on a page both of you can open. I will not write a price. The table does not have one.

Portrait of Morgan Pepper, from the public picture on the card.

Morgan Pepper

@herewithmorgan

4,000Followers
2,000Average views
299.1%Engagement
300%Against the median

A blank cell was empty on the card. I did not write a zero into it.

This rate is above 100%. I print it as I found it. I do not treat it as an ordinary reading of replies over followers, and I would not let a brand pay as if it were.

The median gap is the printed ceiling. A ceiling is not a measurement.

Subject
Place
Toronto, ON, Canada
Shelf
Margin

The shelf is my cut, from the follower count, when the count is there. It is not a fee. I read these figures on 11 November 2026.

Audience mix

Where the audience sits

  • United States60%
  • Canada26%
  • United Kingdom3%
  • Other10%

How old that audience is

  • 13–172%
  • 18–2418%
  • 25–3443%
  • 35–4425%
  • 45+13%

The gender split of the audience

  • Female61%
  • Male39%

There is no price on this sheet. If you needed a number to pay, ask each other, with these figures in front of you.

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